BALTIMORE, Maryland — The Electric Motor Repair Company (EMR) is pleased to announce that Danielle Banks has been named operations manager of the Delaware Valley branch. Banks has been a key part of EMR’s leadership team since January 2025...
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What do homeowners know about geothermal HVAC? Is it accurate? And are they interested? These are all questions that geo contractors are asking themselves, and thanks to a new study by The ACHR NEWS, these questions can be answered with a good...
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CHANNAHON, Illinois, — Diversified CPC International, an industry leader in the production and distribution of high-purity propellants, hydrocarbon refrigerants, and specialty gas products, is pleased to announce the promotion of Dan Drury to...
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2,400 years ago, the Greek philosopher Aristotle taught us how to sell comfort today when he said, “The fool tells me his reasons; the wise one persuades me with my own.” The right questions allow you to discover your buyer’s reasons, build...
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Most HVAC businesses are throwing money at marketing that doesn’t translate into booked service calls. Why? Because they’re tracking the wrong metrics. If you’re still measuring Cost Per Lead (CPL) instead of Return on Ad Spend (ROAS), you’re...
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Residential IAQ monitoring enhances trust, thus increasing customer loyalty. Source link
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You don’t need another lecture on how much cheaper it is to keep a customer than to win a new one. You already know that. What you might not realize is how many of your customers are quietly slipping away—and how easily you could’ve kept them...
Read more✕ Artificial intelligence (AI) has transformed the way a number of industries are doing business, and the HVAC sector is no exception. The industry has quickly caught on to the fact that AI can streamline HVAC business operations. Especially...
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The trades industry—plumbing, HVAC, electrical, and other essential home services—has long prided itself on providing reliable, critical solutions to customers. But as we begin 2025, new research from Qualtrics reveals that consumer expectations...
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Artificial intelligence isn’t the future anymore — it’s today. And if you’re running an HVAC business, it’s time to take notice. Over the last year, I’ve had countless conversations with contractors about AI in the call-handling process, and...
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SEATTLE — Business Development Resources (BDR), a trusted provider of business coaching and training services for the HVAC, plumbing, and electrical industries, announces the return of the popular Territory Manager Consulting Skills Series...
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