SAN DIEGO — Housecall Pro, a field service management platform, has unveiled its fall 2025 AI-powered update, introducing tools designed to enhance operational efficiency, marketing, and communication for home service contractors.
The update incorporates AI-driven features shaped by feedback from thousands of service professionals. CSR AI offers quick access to job history, outstanding balances, and suggested next steps. Marketing AI can generate professional messaging for invoices, estimates, and line items, while Analyst AI delivers custom business insights, including filtered customer lists and operational overviews.
HVAC technicians benefit from Bluon integration, which allows users to scan a unit or search model numbers to access specifications, OEM part numbers, replacement options, and AI-guided troubleshooting. The update also introduces Postcards, a direct-mail tool that targets customers by ZIP code and demographic, and a global chat hub that centralizes messages from customers, employees, and AI tools.
“Our Pros asked for deeper automation, smarter marketing, tighter operational control and easier communication in the field,” said Roland Ligtenberg, Housecall Pro co-founder and senior vice president of innovation. “With this release, we’ve doubled down on the tools that remove friction from the job and deliver real results. We designed these features so Pros can close out this year strong and walk into next year ready to scale.”
The fall release positions Housecall Pro users to improve field productivity, enhance customer communication, and leverage advanced analytics and marketing tools—key factors for growth and operational efficiency in the home services sector.
More information about the update is available at Housecall Pro Fall 2025 Product Updates.
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